Allison Porter is the Co-Founder and President of Avalon Consulting, a full-service agency dedicated to helping progressive nonprofit and political organizations maximize their fundraising results—in the mail, on the phone, and online. Drawing on more than 18 years of direct marketing agency experience and a background in university development and public relations, she has built successful direct response fundraising programs for a wide range of Avalon clients. She is a frequent speaker at industry events – recognized across both the nonprofit and fundraising industries for her strategic leadership and integrated, multi-channel approach to client programs. Allison has taught a number of courses on direct response fundraising, and she is a founding member of IMAB.